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‘Hellbound’ Final Trailer Drags Netflix Viewers to the Devil’s Level

‘Hellbound’ Final Trailer Drags Netflix Viewers to the Devil’s Level

Korean pop culture is enjoying a major renaissance with western audiences, with the country’s films, songs and TV shows more prominent than ever. In 2020 Bong Joon-Ho’s Parasite became the first foreign-language film to win the Academy Award for best picture and 2021 has been another strong year for Korean entertainment. Squid Game has already proved a cultural phenomenon, becoming Netflix’s most-watched original series ever with over 111 million viewers. And the streaming giant looks as though they will follow up with another very strong offering with the upcoming Korean drama Hellbound. The series is based on a Korean webtoon of the same name and imagines a world where angels of death appear to drag people to hell.

The live-action adaptation is coming from acclaimed director Yeon Sang-Ho, best known for his cult zombie thriller Train to Busan. The film broke the record for most theatregoers for a Korean film the year of its’ release and was successful enough to warrant a sequel Peninsula in 2020. Fans of Korean cinema will know neither film skimped on the action or the dramatic tension and Hellbound looks as though it will replicate his intense style of filmmaking.

The latest trailer opens with a brief explanation that the creatures appear before the damned to deliver an ultimatum of when they’ll return. The horrifying notion that people lie in wait for their eternal damnation is accompanied by footage of a man whose time is up seemingly being dragged to hell.

The calm is broken by a series of intense images that depict murder, torture and fanatical characters, showcasing a world of sin and violence. The first look at the creatures reveals them to be dark, hulking beasts, relentless in their pursuit of their victims, the sight of which drives the city into chaos and things go sideways from there. The trailer teases a complete breakdown in society with mobs and cults rising to power as hysteria spreads throughout the city.

A final montage of dramatic action scenes and the cult-like figures pursuing others ramps up the tension higher before closing with a man being consumed by angels whilst a masked audience watches on. These figures are most likely The New Truth, a dominant cult from the world of Hellbound intent on spreading the idea of divine justice to appease the angels.

The two-minute Hellbound trailer is unsettling, to say the least, and with the obvious parallels that will be drawn looks to be a significant amount darker than Squid Game. In truth though, barring the language and both being Netflix originals released in the same year there is little to compare between the two. Hellbound is significantly more unnatural and looks to be a lot more action-heavy, pausing only momentarily for introspection.

The series is closer to anime hits such as Ajin: Demi-Human and Death Note both of which are also available on Netflix. Whether or not it can have the same cultural impact as any of the aforementioned remains to be seen. The six-episode series will launch exclusively on Netflix from November 19th, starring Yoo Ah-in, Park Jeong-min, Kim Hyun-joo and Wong Jin-ah.

Topics: Hellbound, Netflix

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